Tiffany is known for its luxury goods, particularly its sterling silver and diamond jewelry. Tiffany & Co. was founded in 1837 by the jeweler Charles Lewis Tiffany and became famous in the early 20th century under the artistic direction of his son Louis Comfort Tiffany. Since 1940, Tiffany's flagship store has operated at the corner of Fifth Avenue and 57th Streetin Manhattan, New York City. The polished granite exterior is well known for its window displays, and the store has been the location for a number of films, including Breakfast at Tiffany's, starring Audrey Hepburn, and Sweet Home Alabama, starring Reese Witherspoon.